Category Sponsorships and Hosts

Category Sponsorship

Connect with Winsight’s audience with targeted website advertising. Leaderboard and upper medium rectangle through category specific sections of website. This placement includes 25% share of voice and can appear as static, animated or interactive images.

Optimize This Product

Select category that aligns with your brand’s message or product offerings. To avoid message fatigue, make sure to update your creative on a monthly to bi-monthly basis. Include a strong call-to-action: Creative that features incentives or industry trend data tend to drive users to click more, as do ads that show how operators can increase sales and/or create efficiencies within their businesses. Make sure to include all mobile ad sizes in order to ensure viewability on mobile devices.

Category Host

Sponsor targeted content within WGB and CSP’s daily eNewsletters. Align your brand’s logo with a related editorial content piece.

Optimize This Product

Select category that aligns with your brand’s message or product offerings.

Pricing

  • Varies by target. Ask your sales rep for pricing.

WGB Categories include:

Retailers

CPGs

Industry Partners

Technology

Fresh Food

Center Store

Nonfoods

Wellness

Operations

Equipment & Design

Specialty/Products

Retail Foodservice

CSP Categories include:

Beverages

Foodservice

Fuel

General Merchandise

CBD

Snacks & Candy

Technology

Tobacco

Retailer News: Company News and M&A

Check It Out

Fresh Food Example

Fuels Example

 

Best For

BRANDING
TRAFFIC-
DRIVING
THOUGHT LEADERSHIP
INFLUENCER MARKETING
LEAD GENERATION
LEAD NURTURING